Month: April 2021

Profitability of Window Graphics for Small Businesses?

Post author By Amit Soman
Post date April 21, 2021

Maximize a primary location for advertisement on your establishment with window graphics. These laser-printed vinyl signs are affixed to either the interior or exterior portion of glass windows. They are durable enough to withstand minor scratches and the Michigan weather. Window decals are also used on glass or acrylic dividers found in offices, banks, hospitals, and government offices.

Why Invest in Custom Window Graphics?

Get the attention of new leads: Brand awareness is vital for every start-up or small company that is in the process of expanding. You need to invest in a combination of marketing tools to let more people know about who you are, what makes you different from others, and what products or services you offer.
Create a more appealing storefront: If you want your patrons to keep returning, you need to present them with something new and exciting every time they pass by. What better way to spice up your storefront than to put up vivid and eye-catching vinyl decals that match your product display or branding strategy? For example, let’s say you have a new collection of beachwear for summer. Your decals can have a tropical holiday theme to make your customers feel that they need to get summer-ready.
Support your promotions and campaigns: Whether you recently launched a new product or have an upcoming week-long sale, window display graphics are excellent tools to inform the public about them since they are easy to install and replace.
Standout from competitors: Gain a competitive edge with impressive and impactful decals. Our talented graphic artists at Michigan Custom Signs will help make a signage strategy that appeals to your target audience, complements your physical establishment, and incorporates your branding requirements.
Effective yet affordable advertising: Considering that you are more conservative when it comes to spending your marketing budget, window decals are excellent investments to communicate your message without burning a hole in your pocket. With the right sign company, your decals will generate profitable results and have a fast return on investment.
Added privacy and comfort: Frosted decals or those that cover large portions of your window offer additional privacy to clients in law firms, clinics, spas, and similar establishments. Since these are translucent, they also block the sun’s rays, creating a less glaring and more comfortable environment for your customers. Less heat from the sun also means less air-conditioning expenses on your end.

Your Partner for Custom Window Graphics in Michigan

Michigan Custom Signs are your best bet when it comes to visual communication sign solutions, regardless of your company’s size. Thanks to our dedicated team of experts, we will make sure to give you tailor-made signs that suit your specific needs, expectations, and budget limitations.

Our decals are fabricated from the highest quality materials and equipment to ensure the consistency of their quality.

Are you ready to experience the Michigan Custom Signs difference? Call us today to get a free quotation on vinyl window graphics.

Custom Apparel Michigan

Why Custom T-Shirts are Popular: T-Shirt Printing

Post author By Amit Soman
Post date April 14, 2021

A t-shirt is a staple piece of clothing that almost everyone has in their closet. They come in various styles and shapes, from crop tops to baggy shirts and everything in between. Besides ready-to-wear pieces that consumers purchase at retail stores, custom t-shirts are a staple for both private and commercial use. They are often used at family reunions, charity events, political campaigns, and whatnot. However, many entrepreneurs are catching on with the trend and using these to help their business flourish.

Customization is a key characteristic as to why people love custom t-shirt printing services. You have control over the design, message, and layout of your shirt. Of course, selecting the right shirt printing company is equally crucial to turn your vision into reality. They must have the skills, knowledge, and expertise in the industry. Michigan Custom Signs is here for you.

Why Invest in Custom Printed T-Shirts for Your Michigan-Based Company?

Corporate giveaways: T-shirts with your official trademark are excellent corporate gifts for individuals such as guest speakers, contest winners, and top-performing employees. They demonstrate how much the company values them while gaining more brand visibility in return.

Events and campaigns: From celebrating your company’s 10th anniversary to showcasing its support for certain charitable events, customized t-shirts are fantastic for commemorating them. Michigan Custom Signs will work closely with you to capture your vision and specific requests for graphic design.

Brand promotion merchandise: Customized t-shirts aren’t just stylish and comfortable; they’re excellent tools for advertising your brand as well. Your official logo, company name, and slogan are must-haves for every shirt so people can easily identify your business. For the rest of the design, you can get fun and creative while still matching your branding and appealing to your target audience. For example, you own a pet grooming salon. Your t-shirt can feature a quirky illustration of polished cats and dogs in different breeds, implying that your place caters to all kinds of furry pets.
Uniform uses: For certain companies and positions, these custom t-shirts are great for making your employees look professional and legitimate. These official branded tops will also help customers identify the people who they need to approach whenever they need something. Thus, promoting customer satisfaction and orderliness inside the establishment.

Types of Custom T-Shirt Printing Methods

Screen printing: This is the most common type of shirt printing since it’s very reliable and affordable. A special machine creates original screens of your designs, and these are used as templates for a quicker and more foolproof process.

Vinyl graphics: If you prefer prints with a smoother and glossier finish, opt for the transfer printing method. The final product looks more dimensional and similar to those sold at retail shops.
Direct-to-garment: This is the latest technology when it comes to customized printing on t-shirts. DTG uses a unique inkjet printer that prints on fabric instead of paper.

The Best T-Shirt Printing “Near Me”

Michigan Custom Signs specializes in a wide range of custom-made visual communication solutions, such as awnings, lobby signs, and trade show displays. Some of our highly requested products include printed t-shirts. If you’re planning a charity event, to rebrand, or you simply want a new outlet for your brand’s marketing strategies, our professional custom t-shirt printing services are here to meet your needs.

Give us a call today to get started.

Wall Murals

Preparing Your Wall for Wall Murals: A Step-By-Step Guide

Post author By Amit Soman
Post date April 14, 2021

Wall murals were once only hand-painted creations brought to life by extremely talented artists. Depending on the intricacy of the design and size of the wall, these can take up to several days to complete. These can be laborious, time-consuming, and expensive. Thanks to modern technology, custom wall murals are easier to produce and install and cost a lot less.

General Steps for Wall Mural Preparation

Treating and preparing your wall is crucial to ensure that the vinyl will properly adhere to it. By minimizing or fixing surface defects, the mural will not detract from the application.

Peel off the previous wall covering.
Remove all traces of paint, if there are any.
All surface defects must be fixed. This includes patching nail holes and mending cracks.
Detach all switch plates, light fixtures, picture hooks, and outlet plates.
Clean any remaining dirt, grease, or paste with warm water and gentle detergent.
If needed, paint the wall with two coats of primer or paint.

Why Should You Invest in Vinyl Murals?

Boost Customer Experience: An establishment’s ambiance contributes to the experience that your customers have. For example, you run a Thai restaurant. Your mural design can feature scenic views and tourist spots in Thailand. This will make your customers feel as if they have been transported to a different place and that they are enjoying authentic local food.
Improves Productivity: When installed in an office setting, murals can induce positive feelings so that your employees feel more happy and productive. You can display motivational quotes, affirmations, and other fun details. Michigan Custom Signs can even help you select the perfect hues based on the principles of color psychology for maximum efficacy.

Versatile: Vinyl wall displays are highly customizable, making them the marketing tool to showcase your brand’s unique story and personality. Let’s say you want your target audience to learn more about the production process of your artisan chocolates and how the company supports local cacao farmers. Our graphic artists can create beautiful illustrations that narrate these.

Creates online buzz: It’s common for consumers these days to visit establishments with cool and artistic murals and decorations intentionally. As a smart entrepreneur, you must capitalize on this by investing in impressive and picture-worthy murals. When that happens, people are likely to upload images of your place on their social media profiles, exposing your business to more potential customers

Where to Get Extraordinary Wallpaper Murals in Michigan?

Michigan Custom Signs is a top-rated sign company that offers premium quality visual communication solutions. Our team of experts can help transform your bare walls into something spectacular and pleasing to the eyes. By implementing a collaborative approach, we are able to capture your branding requirements and design preferences. Since we only use top-notch materials and tools, you can have the confidence that they will last for many years to come. Are you an interior designer that needs wall murals created for your projects? Michigan Custom Signs can help you out as well.

Call us today to get started.

Vehicle Wraps

Custom Vehicle Wraps: Five Things You’ve Always Wanted to Know

Post author By Amit Soman
Post date April 1, 2021

In a brand-saturated world, getting ahead of the competition is becoming increasingly tougher by the day. Entrepreneurs need to get creative in maximizing their marketing budget to make a profit in the long run. Although digital marketing is an excellent means to engage with your target audience and bring more attention to your brand, other traditional methods are equally effective in achieving your business objectives. Fleet wraps are one of them.

Vinyl Vehicle Wrap Guide

What is a vehicle wrap? Fleet wraps are digitally printed vinyl that is affixed to almost all types of motorized vehicles. These transform regular cars into mobile billboards, allowing you to make the most of your existing assets and your daily business errands.

What are the different kinds of custom vehicle wraps? Full vehicle wraps cover the entire exterior of your car, which means you have more room to showcase your advertisements. Partial wraps highlight specific portions of your vehicle, such as the hood and door panels. Vinyl graphics are cut-out decals that are typically used to feature your business’s most essential details, such as your trademark and contact information.

How effective is a vehicle wrap for business growth? The average American travels 302 miles in a week. As a smart entrepreneur, you can capitalize on this by reaching them while they are stuck in traffic or traversing the roads of Michigan. By driving around town and parking in public places, you can easily generate hundreds, if not thousands, of daily impressions. Plus, when people see your official branding, they will feel at ease that the people onboard are legitimate representatives of the company. This is especially important for businesses that make house calls.

How long does a vinyl vehicle wrap last? If you work with a reputable sign company that will not shortchange you, expect your wraps to last within 5 to 7 years. Premium quality vinyl is resistant to minor scratches and various weather events, allowing you to reap the benefits of your investment for many years. Another perk of having full vinyl wraps is that they protect the original paint job of your vehicles. It’s easy to convert them back into their original look if needed.

Where to find the best vehicle wrap in Michigan? If you want impressive, eye-catching, and long-lasting vinyl car wraps, go for Michigan Custom Signs. Our talented team of signage specialists will help you select the perfect wrap, design elements, communication strategy, and other details that will make your marketing investment a success. We only use top-of-the-line materials and equipment to produce exceptional quality wraps each and every time.

Get a Free Fleet Wrap Consultation

Whether you have a definite plan in mind or have zero ideas on what would work best for your needs, Michigan Custom Signs is here to help. Stop looking for ‘high-quality vehicle wraps near me‘ because you are in the right place. Reach out to us today to get your free quotation and professional consultation.